Real Value Rarely Looks Perfect

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In this issue, we connect the first contact with the customer, customer value and wabi-sabi.

The most valuable customers often do not look that way at first glance. Just as life, a space or a person do not need to be perfect to be real. Technology can measure, data can guide, artificial intelligence can speed up decisions — but relationships are still created by people.

A customer is not a transaction. Not a number. Not a profile in a system.

They are a guest, a visitor and a person who very quickly feels whether they are welcome — or merely processed.

Real value rarely looks perfect.

But it is recognized by those who know how to look beneath the surface.

Mila Triller

Newsletter Editor

Employee Education as the First Step Towards a Real Relationship with the Customer

Jurij Triller

The future of retail begins not with technology, but with people who create first impressions. In an age of artificial intelligence, digital channels and loyalty programmes, relationships are built through a smile, understanding and first contact. Training builds loyalty, trust and lasting customer return.

Is Your Salesperson Currently Driving Away Your Most Profitable Customer?

Boštjan Belčič

I still vividly remember an intriguing story my mother told me years ago. An acquaintance of hers, hit the lottery jackpot. It was an amount that, for those times, was unimaginably high. The modestly dressed lady decided to spend a small portion of her winnings on a mid-range car from a well-known German premium brand.

„There is a crack in everything. That’s how the light gets in."

— Leonard Cohen

Wabi-sabi as a response to digital exhaustion

Mila Triller

The digital age has accelerated us outside and within. As if there is always a better version of ourselves to reach. Perhaps that is why wabi-sabi feels close to me - it reminds us that life need not be perfect to be real. Japan has always attracted me, beyond temples, cherry blossoms, tea ceremonies and gardens.

Insights into digital transformation and its impact on business, work, and daily life — with the human in mind. The focus is on smart digital solutions, balance in the digital world, health, and conscious use of technology. Stay up to date with trends.

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