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In this newsletter, we will take a look at Valentine’s Day and the option of a last-minute gift. Gift cards have grown into one of the most powerful - yet still underestimated - marketing tools. We then move into the everyday reality of events and business, where outdated tools and manual processes continue to slow us down more than we care to admit. Finally, we arrive at the Year of the Fire Horse - a time of inner acceleration, pressure for change, and the question of whether we will find our rhythm or burn out.
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Valentine's Day: holiday of love or last-minute holiday?
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Valentine's Day is at the door. It is a big holiday for merchants, innkeepers and »almost« the biggest holiday for flower shops- right after November 1st. Valentine's Day in itself is not a problem. The problem is when we think: »Just buy something«.
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From Cassettes to the Cloud: Why is the Event World Still Clinging to "Pen and Paper"?
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Today, when my children and their peers look at a cassette tape, they just stare blankly, wondering what on earth this strange object is supposed to be. To them, it’s a bizarre plastic artifact from the Stone Age.
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„The quality of your life is the quality of your relationships.“
— Tony Robbins
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In the saddle of the Fire Horse — between gallop and burnout
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For me, the new year didn’t begin on January 1st. If you remember, I spoke about that at the time. That familiar feeling of a “new beginning” was missing. There was no symbolic click, no decisions, no lists, no resolutions.
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The smartest retail strategy for Valentine’s Day
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Insights into digital transformation and its impact on business, work, and daily life — with the human in mind. The focus is on smart digital solutions, balance in the digital world, health, and conscious use of technology. Stay up to date with trends.
Do you have a thought or story you would like to share?
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You received this newsletter because you have been in contact with us or subscribed to it. Images in the newsletter are illustrative, obtained from publicly available sources or used with permission and may be partially adapted using artificial intelligence.
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